Sunday 20 May 2007

The Power of Protesting.

Well done everyone who complained - this was a quick and decisive result. However, look carefully at the last two lines 'how long is a piece of string' ? It might be best to carry on the boycott for some time to come..... How many bars are already in the supply chain?

Vegetarians have won their battle over the use of animal extracts in some of the country's favourite chocolate bars.

The manufacturer of Mars bars, Snickers, Maltesers and Galaxy has apologised to vegetarians after saying last week it was to change its ingredients.
More than 6,000 people complained about the move by Masterfoods and 40 MPs signed a petition.
Masterfoods had said it was changing the way it used some chocolate and ice cream from a vegetarian source to one with traces of rennet, an animal enzyme.
The Vegetarian Society protested on behalf of three million vegetarians in the UK and asked people to "express their concern" to Masterfoods.
Fiona Dawson, managing director of the Mars snack business in the UK, said: "The consumer is our boss and we had lots of feedback from consumers.
"It became very clear, very quickly that we had made a mistake, for which I am sorry.
"There are three million vegetarians in the UK and not only did we disappoint them but we upset a lot of the consumers.
""We have listened to their views and have decided to reverse our decision."
The company said it will begin changing its recipe back immediately for the best-selling four brands and at a later date for Minstrels.

Sunday 13 May 2007

Vegetarians - Boycott Mars!

Oh dear - Profit is king!
A Mars a day? Not if you're vegetarian
Chocolate lovers who are also vegetarians are facing a stark choice: either give up Mars bars or break their meat-free vows.
And it's not only the Mars bar they will have to avoid - a recipe change means Snickers, Galaxy, Twix, Bounty, Milky Way, Maltesers and Minstrels also now contain animal products.

Cadbury's chocolate is suitable for vegetarians, looks like all ny business will be going there in the future.

The decision by manufacturer Masterfoods, which makes three million Mars bars a day in Slough, Berkshire, has prompted a backlash from vegetarian groups.
The Vegetarian Society said it hoped Masterfoods would think again. A spokesman said: "We are very disappointed.
"For some incomprehensible reason they are using animal products when all these items have previously been produced using vegetarian alternatives.
"There are about three million vegetarians in the UK. Some are less careful than others but we no longer consider these Mars products to be vegetarian. We hope the company will reconsider this move."
Since the beginning of May, the confectioner has been using rennet - a substance extracted from the stomachs of slaughtered newly-born calves - to produce the whey it needs for its products.
Prior to May, it had been using a readily available vegetarian alternative to rennet.
Paul Goalby, Masterfoods' corporate affairs manager, said: "Since changing the sourcing of our ingredients we are no longer able to ensure our chocolate will be animal rennet-free.

Vegetarians would be well advised to check all of Mars' products such as stir fry sauces etc or just boycott them to be on the safe side.